Antitrust IntelligenceAntitrust IntelligenceAntitrust Intelligence
Prices
Notification
Font ResizerAa
  • What We Offer?
    • Training
    • Intelligence
  • For Lawyers
  • For Investors
  • News
  • Antitrust Club
Reading: Perplexity AI Launches $34.5B Bid for Chrome as Google Faces Antitrust Divestiture Pressure
Font ResizerAa
Antitrust IntelligenceAntitrust Intelligence
Search
  • What We Offer?
    • Training
    • Intelligence
  • For Lawyers
  • For Investors
  • News
  • Antitrust Club
Have an existing account? Sign In
Follow US
News

Perplexity AI Launches $34.5B Bid for Chrome as Google Faces Antitrust Divestiture Pressure

Editorial
Last updated: August 14, 2025 10:24 am
Editorial
Published August 14, 2025
Share
Photo by Growtika on Unsplash

Perplexity AI has made an unsolicited $34.5 billion all-cash offer to acquire Google’s Chrome browser, moving to capitalize on mounting antitrust pressure that could force Alphabet to divest key assets. The bid, first reported by Variety, comes as the U.S. Department of Justice pursues structural remedies after a landmark ruling found Google guilty of maintaining an illegal monopoly in online search.

Perplexity, founded in 2022 and valued at over $3 billion, is backed by Jeff Bezos and NVIDIA. The startup aims to transform Chrome into an “AI-native” platform with integrated conversational search, challenging Google’s traditional link-based model. CEO Aravind Srinivas has argued that open-sourcing Chromium has already benefited the industry and believes AI-driven features could accelerate browser innovation.

Analysts, however, value Chrome at $80–100 billion, and Google has dismissed the bid as “undervalued” and ignoring Chrome’s integration with products like YouTube and Gmail. The DOJ has also scrutinized Google’s bundling of Chrome with search and YouTube, suggesting a divestiture could disrupt the tech giant’s data and advertising ecosystem.

If Perplexity were to acquire Chrome, it could experiment with AI-enhanced video search, posing a direct challenge to YouTube’s ad-driven model. Still, the deal faces steep hurdles: regulatory approval is uncertain, funding requirements would be massive, and competition authorities may question whether the transaction creates new concentrations of power in AI search.

Google’s shares fell 2% following the news, as investors weighed the risks of a breakup. With remedies hearings scheduled for September 2025 and a separate ad tech trial looming, the bid underscores how AI challengers are increasingly willing to target the core assets of Silicon Valley’s largest incumbents.

You Might Also Like

CNMC Clears Esseco’s Takeover of Ercros with Conditions

Progress and Challenges in Korean Air’s Merger with Asiana Airlines

Apple and Meta Likely to Face Modest Fines Over DMA Breaches

BlackRock Raises Stake in Telecom Italia to 5.1%

Brazil’s Antitrust Authority Recommends Sanctions Against Apple

TAGGED:aibidChromegoogleperplexity

Weekly Newsletter

Insights you can turn into money or clients
Investors

Zalando’s EU Court Loss Harmless; Real Threats Are Weak Demand, Shein and Temu

Editorial
Editorial
September 4, 2025
Covestro’s 10% Drop: Merger Arbitrage Opportunity or Value Trap?
Antitrust Intelligence

About Us

We identify and quantify regulatory risks so you can take better decisions
Menu
  • Lawyers
  • Investors
  • News
  • My Bookmarks
  • About Us
  • Contact
Legals
  • Cookie Policy
  • Terms & Conditions
  • Privacy Policy

Subscribe Us

Subscribe to our newsletter to get weekly ideas to make money and get new clients!

© 2025 Antitrust Intelligence. All Rights Reserved. - Web design Málaga by Seb creativos
Antitrust Intelligence
Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}
Antitrust & Financial Markets? Download Your Free Guide NOW
Five tips to find unique regulatory intelligence
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?